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Korean recipe for smallest Chevy

2013-01-24

Korean-flavored Chevrolet Spark appeals to non-GM customers in U.S.

General Motors, whose typical cash cows include trucks and sport utility vehicles, is profiting recently from a long-ignored segment - the mini city car.

With higher gasoline prices and growing appetite for smaller cars, the U.S. auto giant last year newly added the Spark mini car to its Chevrolet global lineup.


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By Lee Ji-yoon (jylee@heraldcorp.com) | http://www.koreaherald.com

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